It is a lab but do not imagine it as a place purely white, everywhere sterile. If anything, it is cosy like California or colourful just as Mexico. Life starts all over again – so, should we not expect offices to change as well?
You just enter through the open door, encounter a colourful surf board hung crosswise on the wall and at that very moment you know it: This is a different office. You pass before some art works, technical drawings, 3D printers, prototype printings and software developers making codes. You even see a tiny cafe, a romantic swing and even a living area illuminated with candles. Art gallery? Software company? Mediation center? Really, what is this place?
Ahu Buyukkusoglu Serter, the founder of the Fark Labs, starts telling us the story behind this place: “We wanted to call it laboratory because ‘holding’ makes us feel distressed even just as uttering the word. We know that it is possible to realise projects with more far-reaching effects in a small lab compared to a large holding. Even, the contrary is not so much possible anymore.” She explains that foundational goal of the Labs is adapt to changes and be a bridge towards transformation. “Not surprisingly, first we have got to start transformation on ourselves. We trusted our fifty years long experience on automotive sector as Farplas, unlearn that we have been a holding and set out to discover the future of smart transportation technologies.” Such astonishing transformation the automotive world has been going through that even it’s changed how we call it. Today everybody speaks of ‘mobility’. Electric-driven scooters that we increasingly begin to see out on the streets, over the Bosporus and university campuses show that this wave taking hold of the whole world in recent years has finally reached our shores as well. Cars driven with electric motors are on the rise as their impact on the environment is less harmful than conventional cars. Shared cars are on the rise because automobiles, as you call them, spend 95% of their lives at the door, waiting, as in its March 2016 issue the Fortune says. Connected automobiles are on the rise because they produce data without stopping and, as you know very well, data is considered as “new oil.” So, the Fark Labs does research and development and makes investments on all these areas. This innovation center, stretching over 2 thousand metre square area at 42 Maslak, Istanbul, focuses on mobility and establishes itself as a bridge from automotive to mobility. It has rooms for everyone producing information and technology in this field. Keep a close watch on it.
ZEYNEP GÜVEN ÜNLÜ