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12/25/2019Zeynep Güven ÜnlüFark Labs  

A LOGO STORY, FULL OF COLOURS

Our logo was designed by CSUM team, which represents the creative branch of the Fark Labs. This logo gives voice to us very well because…

FARK LABS: FULL OF COLOURS

It is no less colourful than our logo. We are together with not only those who think over smart transportation technologies but also those who develop a passion for cooking healthy and delicious food. Tourism is within our expertise as well as the social benefit arising from woman-focused social initiatives. The colours of us are even much more than those in our logo. Different age ranges, surprising career backgrounds, personalities quite unlike from one another…. Because colour and diversity is the biggest richness for Fark Labs.   

 

FARK LABS: FLOWING

Just have a look at Fark Labs’ colours. If you take a step back and put a direct eye on them, it seems as if they would be clearer, the lines would be more obvious. But no, this is not the case – borders will always remain flu, with colours entangling within each other. We call it not uncertainty but a flowing state. We remove barriers before channels through which fresh ideas and projects flow, nourishing one another. For us, the best description of the creativity is to make connections among things which are unrelated on the surface. We believe in acuteness emerging from togetherness. 

 

FARK LABS … NOT PERFECTED (BUT ALWAYS ON THE WAY) 

The sense of being not completed is not a fault on its own, but rather a value the Fark Labs embraces. A sense of knowing we are not perfected – always driven by the need for surpassing ourselves and wishing to quest and find the better… What takes us beyond the limits is somehow these “gaps” in our perception. Three white pieces on the logo of the Fark Labs represent such breaks in continuity, though sometimes painful, we hug without a shadow of doubt. Our gaps are at the same time our fertile environment for growth. We want to achieve a harmonious growth both within ourselves and for our new business partnerships – we want to shine but also getting others to shine, we want to gain but also make others gain. 

We care for gaps as they provide spaces for new people and new ideas.   

FARK LABS VALUES

We are committed to put forward our values before everything else, both within ourselves and also with all our contacts no matter who they are. We call them 5Ps: People, Purpose, Progress, Passion, and Persistence.

People: No matter how complicated they are, it is people who establish companies and systems. Everything depends on people; starting and ending with us. We always welcome and hug people who appreciate integrity, transparency, principles, reliability and shared intelligence.  

Purpose: Short, medium or long term… Fark Labs always pursues a goal. What keeps us dynamic is our goals, our destination. When we are burdened with hesitancy or pessimism, we turn back and look at this place. The point where we started first. 

Progress: We wish to see a future better than today. Fark Labs is always on the track, progressing on its road. 

Passion: A source of energy is essential for both goals and progress. That source is our passion, born within ourselves and feed us, the passion we share generously with others whenever needed. 

Persistence: Is life as easy as it appears on paper? Of course, not. Don’t you come across some slopes, stones or barriers as driving? No matter how challenging the road is, we face it and persist in going on. Sometimes we need to break stones on our roads, sometimes we need to open new paths where we take a breath and refresh ourselves – but we always and always try and continue taking our journey with persistence.

 

 

1 BILLION DOLLARS TO MOBILITY PARTNERSHIP BY BMW & DAIMLER
WHY DID I FOUND FARK LABS?

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ABOUT US

We make things perfect and we build the future.
As we protect Farplas’ strong position with its fifty years of experience in the automotive world, we are also prepared for tomorrow’s smart transport technologies with mobility initiatives at Fark Labs. [read more]

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